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“It’s about how to reclaim your email, your attention, and your life. That “zero?” It’s not how many messages are in your inbox–it’s how much of your own brain is in that inbox. Especially when you don’t want it to be. That’s it.”
– Merlin Mann
If you already have frustration with your inbox, this will help.
If not, but you're curious, there are three benefits.
You brain no longer lingers, 10% of it occupied to the happenings in your inbox. It takes less than a second to find things when you need them. And you can get through new messages in a matter of minutes, if at all.
A workflow that does three things:
Keeps your inbox empty
Keeps emails you need organized and accessible
A clean inbox consists of two things - emptiness, and easy access to any messages you still need.
For any given email, you have three choices:
We'll end here. All emails snugly tucked into their own labels on the left, ready for the day you decide to give them your attention.
Okay, let's work through an example on how to get there.
I sign up for newsletters all the time, intrigued by some path to land in this persons journey. But I certainly don't read them as they come. I pretend they're my Sunday morning paper, or when I've clocked my daily TikTok binge.
Here's the labeling process, from start to finish:
Boom. That's it.