The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
And an embed:
A nice introduction paragraph for your eyeballs. This might be something super catchy, or not. I'm not sure. Are you sure?
Let's play with the Rich Media.
A GIPHY embed:
And the custom embed:
An embedded tweet: